So this advertising team has been working for months with no break on an enormous campaign for a Fortune 500 brand. Suddenly, a Genie appears before them and offers each of them one wish.
The copywriter says: "I've always dreamed of writing the great American novel. I wish I were on a tropical island where I could concentrate and write my masterpiece." The Genie says, "No problem!" And poof, the copywriter is gone!
The art director says: "I want to create a painting so beautiful that it will hang in the Louvre. I wish I could go to the French countryside to work on my painting." The Genie says, "Your wish is granted!" And poof, the art director is gone!
The Genie then turns to the account executive and says, "And what is your wish?” And the account executive says, "This is a really important account. I wish those two loafers were back here right now."
We remind all our readers of the old adage about “all work, and no play,” and with that wish you a great rest of the summer however you occupy yourselves.
We shall return to this blog after Labor Day. See you all September 6th.